Ideas like this deserve to sell a kazillion hot wings

This, from LG2 in Quebec City, Canada is for Le Cactus Hot Wings.

Brilliant, I think. A cling to the back window, and when the central brake light lights up, the guy's tongue glows bright red. Very cool.

Via Ads of the World.

(LG2, by the way, has a pretty cool philosophy which you see on their web site: " Think like a brand. Act like a retailer."